Business in Action 8e Plus MyBizLab with Pearson eText - Bovee, Courtland L.

Business in Action 8e Plus MyBizLab with Pearson eText

Courtland L. Bovee

Yayınevi: Pearson Education

Yayın tarihi: 06/2016

ISBN: 9781292160733

Yazar : John V. Thill

İngilizce | 600 Sayfa | Büyük boy  |  21,79x27,41x1,9 cm.

Tür: İşletme-Pazarlama

  • Temin Süresi 10 - 45 iş günü

  • ÜYE GİRİŞİ YAPIN

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A Concise and Comprehensive Introduction to Business

Fully comprehensive, Business in Action remains significantly shorter than other introductory business textbooks without omitting any important principles and concepts. Featuring a highly organized, objective-driven structure, this Eighth Edition builds on the text’s tradition of incorporating relevant, contemporary examples from the business world with five brand-new vignettes and case studies bookending its chapters.

This updated edition also includes new and revised questions, visuals, and chapters covering relevant business trends and topics. The ideal textbook for introductory courses in business, Business in Action covers the full spectrum of contemporary business topics without filler or fluff.

This package includes MyBizLab, an online homework, tutorial, and assessment program designed to work with this text to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.

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