Management and OneKey Coursecompass 8E

Emphasis on Real Managers–This is not a book that just describes management theories. In addition to including explanatory examples (which most other textbooks do), we go out and talk with real managers. Then we bring their experiences to our readers. No other textbook has so successfully blended management theory with management practice. In each chapter we have three different Real Manager's Features: Manager's Dilemma; Each chapter opens with a dilemma that a real-life manager faced and ends with the statement “What Would You Do?”Managers Respond; Features real, practicing managers from a variety of organizations and provides a short discussion of what they'd do if they were faced with the dilemma described at the beginning of the chapter. Managers Speak Out; Interviews real managers that ask them a broad range of questions. Provides students an opportunity for participation and active learning.

Entrepreneurship Modules–The unique issues of entrepreneurship and managing entrepreneurial ventures are highlighted in five part-ending sections.