Seduction : Men, Masculinity, and Mediated Intimacy - ONeill, Rachel

Seduction : Men, Masculinity, and Mediated Intimacy

Rachel O'Neill

Yayınevi: Polity Press

Yayın tarihi: 05/2018

ISBN: 9781509521562

İngilizce | 256 Sayfa | 22,9 x 15,2 cm

Tür: Toplumsal Cinsiyetler

  • Temin Süresi 28 - 42 iş günü


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Within the so-called ´seduction community´, the ability to meet and attract women is understood as a skill heterosexual men can cultivate through practical training and personal development. As a cultural formation it has been the object of media speculation - and frequent sensationalism - for over a decade, but remains poorly understood. In the first book-length study of this fascinating community-industry, Rachel O´Neill takes us into the world of seduction seminars, training events, instructional guidebooks and video tutorials. Going beyond established understandings of ´pickup artists´ as pathetic, pathological, or perverse, she examines what makes the industry so compelling for those drawn into its folds. Based on detailed ethnographic fieldwork,  Seduction  vividly portrays how the twin rationalities of neoliberalism and postfeminism are reorganising contemporary intimate life, as labour-intensive and profit-orientated modes of sociality consume other forms of being and relating. It is essential reading for students and scholars of gender, sexuality, media and cultural studies, as well as anyone who wants to understand the seduction industry´s underpinning logics and internal workings.

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